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In 2013, Farrar, with Jordan Williams, established the fiscally conservative lobby group, the New Zealand Taxpayers' Union. The Union is based on the United Kingdom TaxPayers Alliance and resulted from both Farrar and Williams' interaction with that group's founder, Matthew Elliot, through the International Young Democrat Union.

His blog, Kiwiblog, was the most widely read and commented on New Zealand blog in 2009. Farrar also maintains a presence on social networking sites Facebook and Twitter. In 2007 the National Business Review stated that: "Any realistic 'power list' produced in this country would include either Farrar or his fellow blogger and opinion leader Russell Brown."

The New Zealand Listener 2009 Power List named Farrar the fourth most powerful person in the New Zealand media, saying "Kiwiblog has become part of the daily routine for Beltway insiders and others with an interest in politics and public policy."

At the 2005 general election Farrar was the volunteer campaign manager for National's Wellington Central candidate Mark Blumsky. Blumsky was defeated in his attempt to become an electorate MP, but succeeded in entering parliament via the party list.

Farrar professes a classical liberal approach to politics, that is often compromised by his party affiliation with the liberal conservative National Party (for instance over state security powers vs individual rights ) and identifies as a moderate of the center-right on the political spectrum. He was a co-chair of National's Classical Liberal Policy Advisory Group at its formation in 2004. He supported the legalisation of prostitution and of civil unions in New Zealand. Farrar supports a New Zealand republic and is on the National Council of New Zealand Republic campaign. Economically his views are more in keeping with those of parties to the right of the National Party, such as the market fundamentalism of the minority ACT party.

Previously Farrar worked as a staff member of the Leader of the Opposition (1999–2004), a staff member at National Party Head Office (1999 and 2004), a staff member in Ministerial Services under Jim Bolger (1996–1997) and in the Prime Minister's Office under Jenny Shipley (1997–1999).

He studied at the University of Otago and later at Victoria University of Wellington. Farrar served on the Council of Otago University as a student representative, was President of the Commerce Faculty Students' Association and chaired the Student Representative Council. While he was at the University of Otago, he was the Otago correspondent for Campus News an alternative student newspaper published by a group in Auckland but which was distributed nationwide. The newspaper was published between 1984 and 1988, and David's involvement ran from 1985 to 1987.

David Peter Farrar (born 11 September 1967) is a New Zealand political activist, blogger, and pollster. He is a frequent commentator in the media on Internet issues. Farrar has held many roles within the New Zealand National Party and has worked in Parliament for four National Party leaders.