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Becoming interested in politics after the 9/11 attacks, he joined the Republican Jewish Coalition and ultimately became a member of the board of directors, a position he still holds as of 2019. Between 2002 and 2004 he became a “Super Ranger", donating more than $300,000 to the George W. Bush 2004 presidential campaign. From 2004 to 2006 he raised campaign funds for many Republican candidates. In October 2006, he hosted a fundraiser for Bush, where $1 million was raised. Later that year, he was appointed by Homeland Security Secretary Michael Chertoff to the Homeland Security Advisory Council as well as the Terrorism Task Force and New Technology Task Force. From 2006 to 2008, he served as finance chairman for the Republican National Committee (RNC).

After Trump won the election, Broidy used his connections to the president to recruit international clients for his security business Circinus, promising that he could arrange meetings with Trump or other high government officials. He obtained defense contracts worth more than $200 million from the United Arab Emirates. Many of his clients had unsavory records. Broidy offered inauguration tickets to Denis Sassou-Nguesso, a Congolese strongman whose lavish lifestyle was paid by public funds. He arranged for an Angolan politician to meet with Republican senators and offered him a trip to Mar-A-Lago. Liviu Dragnea, a Romanian parliamentarian jailed for corruption in May 2019, got to attend an inauguration party and pose for pictures with the president.

Broidy owns the private security company Circinus LLC, which provides services to the United States and other governments. The company has hundreds of millions of dollars in contracts with the United Arab Emirates. In 2018, Broidy intended to take a business trip with George Nader to meet with the Crown Prince of Saudi Arabia, in order to sell the prince a $650 million contract with Circinus. The plan fell apart when F.B.I. agents took Nader in for questioning upon his arrival at Dulles Airport.

In March 2018, The New York Times reported that Lebanese-American businessman George Nader "worked for more than a year to turn Broidy into an instrument of influence at the White House for the rulers of Saudi Arabia and the United Arab Emirates, according to interviews and previously undisclosed documents. ...High on the agenda of the two men...was pushing the White House to remove Secretary of State Rex W. Tillerson, backing confrontational approaches to Iran and Qatar and repeatedly pressing the president to meet privately outside the White House with the leader of the U.A.E."

In March 2018 Broidy filed a lawsuit against Qatar, alleging that Qatar's government stole and leaked his emails in order to discredit him because he was viewed "as an impediment to their plan to improve the country's standing in Washington." In May 2018, the lawsuit named Mohammed bin Hamad bin Khalifa Al Thani, brother of the Emir of Qatar, and his associate Ahmed Al-Rumaihi, as allegedly orchestrating Qatar's cyber warfare campaign against Broidy.

On April 13, 2018, The Wall Street Journal reported that Broidy had a sexual relationship with Playboy Playmate Shera Bechard, resulting in a pregnancy in late 2017. The model later had an abortion. Donald Trump’s personal lawyer Michael Cohen negotiated for Broidy to pay $1.6 million for the woman's silence. The settlement was falsely characterized at the time as a personal injury settlement. In response to the Journal article, Broidy issued a statement acknowledging that he had had a "consensual relationship with a Playboy Playmate", that Cohen had contacted him after being approached by the woman's attorney, Keith M. Davidson, and that Broidy had then hired Cohen to work out a non-disclosure agreement. Broidy resigned his post at the RNC the same day the article appeared. A few days later Cohen confirmed in court that Broidy was one of the three clients he had given legal advice to in the previous year. Some columnists have since speculated that Donald Trump was really the person who had the affair with Bechard, with Broidy agreeing to provide cover for Trump. Broidy's lawyer, Chris Clark, stated that Broidy will withhold forthcoming payments to Bechard due to an alleged breach of the non-disclosure agreement on her part. On July 6, 2018, Bechard filed a lawsuit against Broidy and the attorney Michael Avenatti, in relation to the cessation of the settlement payments. Bechard has alleged in a complaint that Broidy was physically, sexually, and emotionally abusive of her, and that he exposed her to herpes. Broidy has denied the allegations. On September 7, 2018, California Superior Court Judge Elizabeth White granted Broidy’s request to strike allegations from the case going forward that were not relevant to the breach-of-contract dispute.

A July 2018 report revealed that Broidy had paid Rick Gates, Donald Trump's former campaign chairman, at least $125,000 for "advice and business insight." Gates had been indicted in October 2017 as a result of the probe by special counsel Robert Mueller into Russian interference in the 2016 presidential election. The payments began in March 2017 and went on until at least July.

In March 2018, The Wall Street Journal reported that Broidy had been in negotiations to earn tens of millions of dollars by lobbying the U.S. Justice Department to drop its investigation into a multibillion-dollar graft scandal involving a Malaysian state investment fund, 1MDB, according to emails reviewed by the Journal. One email showed a proposal that would have given Broidy and his wife $75 million if they got the Justice Department to drop its probe into 1MDB. Broidy also prepared talking points for Malaysian Prime Minister Najib Razak to tell Trump during his 2017 visit to Washington, DC. This included playing up Malaysia's relationship with the U.S. in fighting North Korea and arguing against pursuing legal action against 1MDB.

In November 2018, The New York Times reported that Federal prosecutors accused him of involvement in a scheme to launder millions of dollars into the United States to help Malaysian financier Jho Low end a Justice Department investigation into the embezzlement of billions of dollars from 1MDB.

In October 2017, in a private meeting with president Donald Trump, Broidy praised a paramilitary force his company Circinus was creating for the United Arab Emirates (UAE). He urged the president to meet with the UAE's military commander Crown Prince Mohammed bin Zayed al-Nahyan, to support the UAE's hawkish policies in the Middle East, and to fire United States Secretary of State Rex Tillerson. He was also harshly critical of Qatar, an American ally at odds with the UAE.

In 2016, Broidy served as a vice chairman of the Trump Victory Committee, a joint fundraising committee between the Donald Trump campaign and the RNC. In addition, he served as a vice-chairman of the Presidential Inaugural Committee. In April 2017, Broidy was named a national deputy finance chairmen of the RNC.

Broidy is under a criminal investigation launched by the Prosecutor General of Ukraine for Broidy's June 12, 2014, deal to provide political support for VTB Bank and Investment Capital Ukraine (ICU), which acts as a financial advisor to President of Ukraine Petro Poroshenko. Broidy was to receive five payments of $2.5 million each through the British Virgin Islands firm with a Dubai address, Quillas Equities SA, which has Yuri Soloviev as a large shareholder according to the Panama Papers. Yuri Soloviev is a member of the management board for VTB and is the first deputy president and chairman of its management board. Yuri Soloviev's Quillas Equities has accounts in the Swiss Pictet Bank through which money transfers often occur to the VTB-owned bank in Cyprus, RCB Cyprus.

In addition to his other activities, Broidy was the executive producer of two independent films: Sugar and Snake and Mongoose (both 2013).

Broidy served on the board of governors and the endowment committee of Hebrew Union College and the board of trustees of the Hillel Foundation, as well as the Center for Investment Studies at the Marshall School of Business at his alma mater, the University of Southern California. He served on the board of governors of the Cedars-Sinai Medical Center and the board of trustees of the Simon Wiesenthal Center. He was the 2008 recipient of the Raoul Wallenberg Award by the Raoul Wallenberg Committee of the United States for his Jewish philanthropy.

In 2006, Bush appointed Broidy to the board of trustees of the John F. Kennedy Center for the Performing Arts.

Broidy is married to Robin Rosenzweig, a JD, MBA who is a former senior executive of 20th Century Fox. After residing in Holmby Hills, they moved to Bel Air in 2005. The couple have three children.

Broidy served as chairman of ESI Holdings, an event management firm. He served as commissioner and chairman of the Alternative Investment Committee of the Los Angeles City Fire and Police Pension Fund from 2002 to 2009.

In 2002, Broidy founded Markstone Capital Partners, a private equity firm which invested in companies in Israel. The lead investor was the New York State Common Pension Fund. The pension fund invested $250 million with Markstone. In 2009, Broidy entered a guilty plea to a single felony count of attempting to provide excess gratuity to former New York State Comptroller Alan Hevesi. The charge was later reduced to a misdemeanor in exchange for cooperation that helped lead to the conviction of Hevesi and six other pension officials. Broidy had provided $1 million in illegal gifts to New York State pension authorities. The gifts included luxury trips to Israel, payouts, and an undisclosed investment in a film produced by the brother of the chief investment officer of the New York State Retirement Fund. In exchange for the gifts, the state pension fund had invested $250 million with Markstone Capital Partners. As part of the plea deal, Broidy paid $18 million in restitution of management fees paid by the pension fund to Markstone.

Broidy says he put himself through the University of Southern California "working as a commercial salmon fisherman" and that he "saved $10,000 and bought an East Los Angeles laundromat that he visited almost every day." Broidy graduated from USC where he received a Bachelor of Science degree in Accounting and Finance. He was a Certified Public Accountant from 1982 to 1993.

Broidy began his career in finance at Arthur Andersen. One of his clients, Glen Bell, the founder of Taco Bell, hired him to manage his personal investments. He was managing director at Bell Enterprises from 1982 to 1991. In 1991, he founded Broidy Capital Management, an investment firm, serving as its chairman and chief executive officer.

Elliott B. Broidy (born 1956/1957) is an American venture capitalist, businessman, and Republican fundraiser. From 2005 to 2008, he served as finance chairman of the Republican National Committee (RNC). From 2017 to April 2018 he was a deputy finance chairman of the RNC, resigning after The Wall Street Journal reported that he had been a party to a non-disclosure agreement with former Playboy Playmate Shera Bechard, under which he paid $1.6 million for her silence about a sexual affair between them. As of May 2019, the United States Department of Justice was investigating Broidy's business and political dealings.

Broidy is the son of Sherman G. Broidy (1924–2014), an educator and property developer, and Dorothy Horowitz. He is Jewish.