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Genauer began writing poems at the age of 10 after reading Shel Silverstein’s “Where the Sidewalk Ends.” He started writing songs at 14. Since then he has gone on to write, record and publish more than100 songs. His songwriting has drawn comparisons to his early influences including Jerry Garcia and Robert Hunter of The Grateful Dead.. The Band, Crosby, Stills, Nash and Young, The Beatles, and Paul Simon.

Genauer has written more than 100 children’s poems and plans to publish a series of books in the future.

In 2018 Reid Genaur organized a cast of 24 musicians to record his latest studio album Conspire To Smile under the moniker Reid Genauer & Folks. The album primarily consists of cover songs who’s messages point towards love, positivity and community as a source of solidarity. The songs range from Lenny Kravit’s “Let Love Rule” to Woody Guthrie’s classic folk song “This Land Is Your Land”

Genauer was a contributor for the book, “Lessons from the Road: Musicians as Business Leaders” (Oct 17, 2017, Archer Publications)

In May 2016, Genauer was chosen as one of the “100 Most Influential North American Tech Marketers” by Hot Topics

In 2016, Reid wrote and published Jeffery’s Jungle (2016, CreateSpace Independent Publishing), a 24-page children’s book for ages 4-10, illustrated by Alan Close. It chronicles the mischief of a young boy and the power of his imagination. The book was inspired by Shel Silverstein's “Where the Sidewalk Ends” and is written in the spirit of Dr. Seuss's “The Cat In The Hat.”

Genauer has worked at Snapple, Fox Mobile Group, and eMusic. He was recruited by Magisto in 2012.

After 10 years of recording and touring Reid Genauer left the Strangefolk in 2001 and formed a second group called Assembly of Dust.The groups first recording, was released as under Reid Genauer”name as a solo album titled "Assembly of Dust," in 2003. Subsequently he assumed the album title as the band’s name, Assembly of Dust and found critical acclaim with, live album The Honest Hour. and Some Assembly Required. The latter of which featured a guest musician on each track including Richie Havens, Béla Fleck, Mike Gordon, Grace Potter, Tony Rice, David Grisman, Al Schnier Keller Williams, Jerry Douglas and John Scofield.

Reid Genauer (born May 19, 1972) is an American singer, songwriter and musician best known as the singer and guitarist of the bands Strangefolk and Assembly of Dust More recently he has recorded and performed under the moniker Reid Genauer & Folks. He has been active as a composer, recording artist, and live performer since the early 1990s, and is known for his story-like lyrical style of Folk Rock.