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Higa endorsed Andrew Yang for the 2020 Democratic nomination for president. He identifies as an agnostic. He is diagnosed with ADHD.

Higa co-founded Ninja Melk, LLC in 2016 with Kathleen Hahn and Kyle Schroeder. Their titular energy drink launched in May 2019. The drink took three years to develop and is named after Higa's short film of the same name. Higa uploaded a stop motion short film onto the nigahiga YouTube channel on October 19, 2019 to promote the drink.

Higa published his memoir, Ryan Higa's How to Write Good, in 2017.

In 2016, Higa and other YouTubers and friends created the parody K-pop group Boys Generally Asian. In mid-2018, Fujiyoshi left the group as he was moving out of the area, specifically to Sacramento, California to live with his current girlfriend and to pursue his degree in Engineering.

In 2016, Ryan Higa created a K-pop band with David Choi, Phillip Wang, Jun Sung Ahn and Justin Chon. It was called BgA, standing for Boys Generally Asian, deliberately inspired by the all-female band Girls Generation. Their first song was called "Dong Saya Dae", which currently has over 16 million views on YouTube. The song was conceived as a general parody of all K-pop songs and featured joke lyrics, but despite this, the song unexpectedly peaked at no. 2 on the official K-pop charts for iTunes. In 2017, BgA released their second song "Who's It Gonna Be", a more serious song than the first, though with the same basis of being a parody. This song went one better than the previous one, reaching no. 1 on the K-pop charts.

He appeared in the 2016 horror film Tell Me How I Die.

Victorious Inc. released the "TeeHee" app in April 2015. It was a community hub for fans of Ryan Higa and was monetized through "pre-roll ads, branded content, e-commerce, and in-app purchases." The service was shut down in April 2017.

When Higa moved to Las Vegas to attend college, most of the nigahiga videos were solo efforts, usually featuring collaborations with other YouTube users. Since 2012, Higa has put together a production company, Ryan Higa Production Company (RHPC), which included Sean Fujiyoshi, that works together to make content for the nigahiga channel. In 2015, Higa's production company was based in a studio in Henderson, Nevada.

In 2012, Higa helped form the YOMYOMF Network, which hosts the online video-making talent competition, Internet Icon, of which he served alongside Christine Lakin and Timothy DeLaGhetto as main judges.

In 2011, he created a second channel, under the name HigaTV, where he posts video blogs and behind the scenes videos.

An independent 35-minute film he created with Wong Fu Productions called Agents of Secret Stuff was uploaded on the nigahiga channel on November 24, 2010. It features some other popular YouTube users as well as actors such as Aki Aleong. The film follows a teenage A.S.S. (Agent of Secret Stuff) (Higa) who goes undercover as a high school student to protect Taylor (Arden Cho) from the S.I.N.S. (Society Involving Not-So-Good Stuff). It included guest appearances from Ian and Anthony of Smosh, D-Trix, KassemG and Hiimrawn.

On Christmas Eve of 2008, Higa and Fujiyoshi's two most popular videos, How To Be Gangster and How To Be Emo, were removed due to copyright violations. On January 21, 2009, the nigahiga account was temporarily suspended and was required to remove more copyrighted videos. Because of this, nigahiga's lip syncing videos were all removed (with the exception of You're Beautiful, which was audio swapped), along with most of his other videos that included copyrighted music. Since then, Higa started composing the music himself. How to be Gangster and How to be Emo were put back on nigahiga's channel in late August 2009, only to be removed a few days later, along with How to be Ninja and How to be Nerd. In Spring 2010, How to be Ninja, How to be Gangster and How to be Emo were made public once more.

Ninja Melk, a 26-minute short film about ninjas, was released in August 2009. The plot revolves around a ninja master named Master Ching Ching sending his student Lapchung (played by Bryson Murata) to find a replacement, finding Higa and Fujiyoshi to catch the evil Bokchoy (Tim Enos) and his henchwoman, Gina (Tarynn Nago).

In 2008, Los Angeles producer Richard Van Vleet offered to help them create their first feature-length film. The resulting film, Ryan and Sean's Not So Excellent Adventure, was directed by Richard Van Vleet and released on November 14, 2008. It was shown in sold out theaters in Hawaii and California. The DVD was released on July 14, 2009, in the United States. The film is about a down on his luck movie producer, played by Michael Buckley, who is seeking out famous celebrities in order to make a hit movie in 30 days or risk being fired. He chooses Higa and Fujiyoshi after discovering the popularity of their YouTube videos. He invites them to Hollywood to make a movie. They accept the offer, and run into some amusing situations on the way.

Higa and Sean Fujiyoshi began posting YouTube videos of themselves lip syncing to songs in mid-2006 while attending Waiakea High School. They quickly expanded beyond songs, with a variety of other comedic pieces. Occasional guest appearances were made by Tim Enos, Ryan Villaruel, Kyle Chun, and Tarynn Nago.

The nigahiga YouTube channel was created on July 20, 2006, by Higa, Fujiyoshi, Enos, and Nago (known collectively as "The Yabo Crew"). By December 21, 2010, it had reached 3 million subscribers, the first channel to do so. According to Higa, his channel name is a combination of "Niga" (にが) which means "rant" in Japanese, and his Okinawan last name, "Higa".

Ryan Higa (born June 6, 1990), also known as nigahiga (/ˈ n iː ɡ ə h iː ɡ ə / ), is an American comedian, YouTuber, musician, and actor. He is known for his comedy videos on YouTube. His YouTube channel, nigahiga, was the most subscribed channel on YouTube for 677 consecutive days from 2009–2011.

Ryan Higa was born in Hilo, Hawaii on June 6, 1990. He is of Okinawan descent, and has an older brother named Kyle. In his youth, Higa competed in judo and holds a black belt rank. He wrestled at Waiakea High School, where he graduated in 2008.